The Strategic Imperative: How Effective Internal Communication Drives Employee Productivity and Organizational Performance

Samenvatting

Abstract
The rapid pace and complexity of modern digital environments have made internal communication essential for organizational effectiveness. What was once often viewed as mostly a tactical and administrative activity has now emerged as a strategic differentiator that can help organizations maximize their employees' potential. This article explores the connection between good internal communication and productivity and ultimately organizational success. Effective IC practices have been shown to increase employee engagement, clarity, and alignment leading to improved efficiency and productivity, innovation, and competitive advantage. This review article will provide an overview of the current research and theory surrounding IC and productivity. It will cover main drivers, provide evidence for improved performance, and highlight best practices. Lastly, the article will discuss implications for leadership and suggest areas for future research.